Pragmatics Essay Example | Topics and Well Written Essays - 1000 words

Pragmatics - Essay Example Characterization of polite language includes careful selection of words as well as the reconstruction of the speaker’s communicative intentions through the use of logic practical reasoning (Brown 8). The use of honorifics due to the presence of complex strata within societies in order to impersonalize people as well to further elaborate politeness is another feature seen in polite forms of languages. Also, the concept of face, or the public image of the speaker as he or she perceives it and how everyone else recognizes it, becomes a motivation to be polite at all times, as seen through the eyes of other cultures (Grebe 6). By projecting a positive image of their selves, people are able to communicate effectively in such a way that they get what they want and at the same time are able to maintain their good public images by their careful selection of words and actions. Strong motivation to do as such is a key point in the use of polite forms of language, which is a reason why it still persists up to the present (Brown 23). Depending on the quality as well as the type of social relationship between the speaker and the listener, the style of speech would also be adjusted accordingly (Carter 170). Politeness with regards to speech stems from the different hierarchies within a culture, and by not using respectful language towards different classes of people, speakers would become the target of stigmatization and persecution by the community (Watts 44). The lack of politeness in speech could also mean life or death in ancient cultures as well which suggests the evolution of polite speech patterns in most languages. Most output suggests that politeness in linguistics also originated from the use of indirections in speech, as well as hints, and by not being outright or the avoidance of blatant speech gives the speaker a more amiable or positive image (Carter 169). This also saves a person’s face, or the clean public image of a

Multiple paragraphs Essay Example | Topics and Well Written Essays - 250 words

Multiple paragraphs - Essay Example I expect my art to inspire my audience to be able to make change just as I did, and to fulfill their dream of what they are passionate about. Again, there is neither right nor wrong in making a hobby into a job, nor making a passion into reality and so they need to be their own judge, and take charge for their own life. Bill does not think his art is great, but he likes how he actually uses bold colors, flashy accessories and trends in the making of his art. Although he sees some technical issues, his art always puts people in light because he seeks the beauty that people wear on the street and finds it. His art changed him, for example, he started to find beauty in his own interactions with people, better than before and will tend to look in his eyes like a genuine human being. He became engaged in life that is because his natural enthusiasm and joy that he cannot help to uplift everyone. Cunningham’s art would influence other people’s lives, because he tends to know much about people without judging them in his art and tends to bring the beauty in them. His art has an underlying message which is â€Å"no matter how you do or look like you will find the beauty within you and you will have a light that will shine on you, so don’t let people judge you, judge yourself

Real Existing Socialism and State Socialism in Romania

Real Existing Socialism and State Socialism in Romania â€Å"Real existing socialism in the GDR and State Socialism in Romania:  A Comparison Introduction Over the course of the last two decades, following the collapse of communism in Russia and other Eastern Bloc states, there has been a considerable amount of debate in academic and political circle relating to the re-definition of socialism, which as a political ideology then became separated from communism. In its purist form, socialism is perceived as the organisational concept within a society whereby the means of production, including factories and farms, is deemed to be held in ownership terms by the whole of a particular community or nation (Caldwell 2003, p.17). Thus, in theory every worker and citizen should benefit equally from his or her share of that ownership. However, as with every other political ideology, in practice such purism does not exist. However, as with other forms of political ideology, a perfect form of socialism does not exist within any national state. As has been witnessed in the Eastern Bloc countries in Europe, there is a significant difference in the way that socialism manifests itself in individual cultures and nations, and this depends upon the prevailing political structure and cultural environment. For example, whilst there are democratic and dictatorship led countries that exercise a socialist agenda, this does not equate to the method of state socialism practiced in other states, even those within the same region. The purpose of this study is to compare two distinct forms of socialism; at the same time seeking to distinguish between the ways that each is operated in their respective societies. To assist with this objective, it is intended to use two nations that have experienced differing political structures. These are GDR[1], which operates a system known as â€Å"real existing socialism† and Romania, which enjoys a state socialism political environment. Socialism There has been a substantial amount of literature produced that has concentrated upon the study of socialism. Much of this has concentrated upon the various divergent forms of the ideology that have emerged within and outside of a communist environment. Although there is still some debate about terminology for these divergent forms of socialism, the vast majority have adapted the two most prominent as being â€Å"real existing socialism† and â€Å"state socialism.† Real existing socialism The studies that have led to the defining of real socialism only really commenced following the breakdown of socialism in areas such as the former communist block (Von Hirschhausen 1995, p.8). From this it has been found that the foundations of real socialism bore no resemblance to the â€Å"planned economy† message that was being projected by the state, and thus cannot be measured or compared with the political systems that exist within the democratic regimes of the western world. Despite it’s similarity to state socialism, the real existing version has none of the unique elements of capitalism. For example, individual property rights, commodity markets, freedom of capital and labour do not exist. Economics was dominated by politics and the two were therefore closely interwoven. This in itself can be seen as part of the cause for their being a lack of planning within these economies, which resulted in problems in three main areas. Firstly, monetary controls and restraints did not exist in the sense that we know in the West. Instead, paper money formed only a part of issues such as workers salaries, with basic goods at low prices or rationed, as can be witnessed by the fact that the price of bread in 1987 had not changed for over fifty years (Von Hirschhausen 1995, p.9), and the higher priced goods were used as rewards for merit rather than available to the citizen as a right. Secondly, there was no attempt to aim for maximum or optimum output from the countries industrial plants as these formed just a part of the party’s objectives, along with welfare and house and a raft of other priorities. Unlike commercial corporations, those within this socialist environment paid little attention to profit and success. Similarly, the idea of plant closure was contrary to the countries socialist identity and beliefs. In itself, this proves the case that there was no economic basis for the nations industrial production and output. The final aspect is planning. As has been discovered since the fall of communism, the official documents issued by the regimes, which purported to be official plans, none of these where implemented or controlled within the industrial environment. This was partially due to the fact that these plants lacked the basic equipment needed to do so, and also because the state showed little interest in the results (Von Hirschhausen 1995, p.9). State Socialism There are many who would argue that state socialism is actually a misnomer. The reason for this is that in this type of socialist community, although there is a limited recognition of private capitalism, the state itself is the centre of power. This power not only includes their ownership of the â€Å"means of production† mentioned earlier in this paper, but also extends to other significant areas as well. For example, their ownership and control extends to the media, transport and communications and, in addition, to the workers, police and military. Similarly, the state uses its power to control dissidents and â€Å"so-called† reactionaries. During the communist era in Eastern Europe, what stopped the nation that followed â€Å"state socialism† from being described more appropriately as bureaucratic regimes was the fact that the state itself was controlled by the communist party, which was essentially determined as a party for the people and thus their representatives. Case Study GDR and Romania The GDR and Romania have been chosen as a comparison case study for this paper as they operate within the two different areas of socialism being discussed, with GDR following the route of real existing socialism and Romania being a state socialism environment. GDR Prior to its reunification with West Germany, the German Democratic Republic was run by a communist regime and operated a system that has latterly become known as belonging to the â€Å"real existing socialism† The economy was controlled and planned centrally by the Socialist Unity Party of Germany, who also strictly controlled prices within the economy, particularly those of a basic nature such as basic foodstuff and housing. In these cases the party heavily subsidised production to ensure that prices remained low and manageable for the ordinary citizen. As has been indicated to be the case with such political structures, virtually all of the production process were centrally owned and controlled. Even in the small private sector (around 2.8%), these were subjected to oppressive regulations and taxation, sometimes with the latter exceeding 90%. In essence, at least in the early years, and to a large degree up until a few years short of the fall of the Berlin wall, one of the central intentions of the states plan was the â€Å"total governance† of society (Caldwell 2003, p.2). However, this centralisation of control provided an ideal breeding ground for corruption, with many managers within the publicly owned business sector lining their own pockets and those of party officials, thus creating an even worse economic situation in terms of the production output of their factories. In an attempt to address some of these issues GDR ruling party moved to a more autonomous level of social control (Caldwell 2003, p.15). They adopted the slogan of â€Å"real existing socialism† as a way of showing that, although there was still a large degree of state control, the lives of the individual was said to be, to a large degree, independent and autonomous to the state, which stated that its regime allowed their citizens to live unfettered lives in private, although dissidents claimed that this pretence of â€Å"normalcy† was just an attempt to cover up the high levels of repressions that existed (Maier 1999, p.22). In reality the individual’s emancipation was against wishes of the state but by allowing it to occur it had the opposite effect to that which could have been expected, this being a tendency towards more the creation of more conflict and unrest. However, as Maier (1999, p.42) later shows, the lack of substance in the opposition by ordinary citizens was probably quelled by the measures taken by the state to repress their citizens. Whilst in some cases, such as the media, this was achieved by s strict process of censorship, as far as ordinary citizens a â€Å"stick or reward† policy was operated. For example, rationing and the reward system in terms of luxury goods, which were always accompanied by the threat that the benefits gained through these measures, tended to opposition voice down to a muted level (Maier 1999, p.49). Similarly, the dispersal of the states secret police force led to a situation where fear of neighbours replaced trust as many people responded to the implied threat by showing a willingness to report opposition in secret. This was not only done to curry favour but also to avoid becoming embroiled with the police on a personal level. Thus, as Maier (1999, p.42) states â€Å"real existing socialism thus rested on a double distortion. It transformed the public sphere into one of negotiated bargains, while it twisted the idea of a private sphere into a domain of complicity and secrecy.† Similarly, as has been evidenced within the performance of the state, despite its repressive measures, is more closely linked to the ideals that were previously expressed by Mark (2004). Perhaps the one benefit that East Germany has derived from the real existing socialism that has become inherent within the culture, particularly in terms of the previous movement towards members of the public having an element of a certain degree of autonomy to their lives, is that this has made it easier for the nation to become integrated within the larger German nation following its reunification with the Federal Republic of German (Crow 2001). Romania In certain respects the Romanian socialist structures is similar to that of the GDR. This is certainly true in the case of the party’s control of the media, which has yet to find an independent voice and the state ownership of a large number of commercial assets. However, following the fall of the communist regimes in the Eastern Block, this country has retained a communist political regime, which observers feel results from the fact that the general public are reluctant to involve themselves in politics in a direct manner (Carey 2004, p.10). When compared with the GDR it is found that the population of Romania is distinctly different to those of neighbouring countries. The culture is much more centralised in its thinking. Evidence of this can be found in the fact that most citizens within the Romanian society have a bias towards â€Å"paternalistic protection of authoritarian institutions† rather than being concerned with their own democratic freedom and values (Carey 2004, p.14). A similar situation exists within the business sector. At the present time the state controls and owns most of the production organisations and, in addition, all of the financials institutions are in public ownership. It would be difficult to sell the latter, because of the problem of non-recoverable loans and other debt crisis. Similarly, although many of the countries vast production plants are inefficient and losing money, the ethos of the ruling classes is such that closure of these organisations is an unacceptable option (Carey 2004, p.17). Furthermore, there is a reluctance to allow these to move into private ownership. Even if the state were prepared to look at this option, as Carey shows within his research (Carey 2004, p.18), the vast majority of business and other citizens in Romania are of the opinion that â€Å"the privatisation† process was dishonest. The overwhelming preference within the country and its culture is in favour of state control, particularly in resp ect of what are considered to be the most important issues, these being â€Å"prices and wages.† However, despite the views of the population, the state does have to address the issue of corporate control and, although some attempt has been made in this area, this has yet to lead to a stable environment. One of the problems they have in this respect is that the workers are union controlled and, with the current wish for central state control of wages, negotiating a productivity based working environment would, at present, be very difficult to achieve. It is anticipated that it will take some time for Romania to be able to convert either its political structure to a more democratic cultural base or its production and manufacturing industries to a situation of optimisation and a success based agenda (Carey 2004, p.229). Conclusion It is clear that socialism is still in the process of undergoing radical change, particularly following the collapse of communism in areas such as Russia and the former Eastern Bloc countries. However, as has been seen from the case study of the German Democratic Republic and Romanic, the cultural impact of this varies between nations. For example, prior to the 1989 revolutions the GDR was already experiencing a significant amount of unrest, which was being generated â€Å"from below,† in other words from a groundswell of public opinion and active opposition (Kornai 1992). This country is therefore moving rapidly towards a culture of democratic rights and away from their former position of being subject to real existing socialism. Conversely, in the state of Romania, the movement away from state socialism has yet to begin in earnest. For example, the current ruling party is still based upon a communist stance and, despite the fact that it retains control over areas such as production and the media, which in some cases can be seen to be repressive, there is little will amongst the populace to effect a change at this time (Federal Research Division 2004). However, one area that has certainly added to the differential between the two countries in terms of their movement towards a democratic culture and political environment is the location and structural differences. For example, East Germany (GDR) is situated adjacent to a Western democracy, albeit it with socialist tendencies, whereas Romania was previously surrounded by communist and socialist states. In addition, Romania has become an independent whilst the GDR has lost its independent identity within the enlarged German nation. To this extent for the GDR the dissolution of the communist based socialist environment has been a much smoother transition (Maier 1999). References Brie, Michael (1991). The General Crisis of Administrative Centralised Socialism: A Sketch Towards a Theory of Reproduction. Available: http://www.ceeol.com/aspx/getdocument.aspx?logid=5id=15370fa8-8415-4f96-8ae7-a4580ee58991 Caldwell, Peter C (2003). Dictatorship, State Planning, and Social Theory in the German Democratic Republic. Cambridge University Press. Cambridge, UK. Carey, Henry F (ed.) (2004). Romania since 1989: Politics, Economics and Society. Lexington Books. Langham, US. Crow, Graham (2001). Social Solidarities: Theories, Identities and Social Change. Open University Press. Buckingham, UK. Federal Research Division (2004). Romania: A Country Study. Kissinger Publishing. New York, US. Kornai, Jà  nos (1992). The Socialist System: The Political Economy of Communism. Clarendon Press. Oxford, UK Maier, Charles S (1999). Dissolution, the Crisis of Communism and the End of East Germany. Princeton University Press. New Jersey, US. Nove, Alex (2001). Marxism and Really Existing Socialism. Routledge. London, UK. Von Hirschhausen, Christian (1995). Five years after the collapse: The socialism debate revisited, and the limits of economic thought. CERNA. Paris, France. Available: http://www.cerna.ensmp.fr/Documents/CVH-WP95.pdf 1 Footnotes [1] German Democratic Republic

The Fight for the Ordination of Women in the Roman Catholic Church Ess

It is a well-known fact that women of the Catholic Church have been excluded from holding important leadership roles throughout history. While the more subordinate women of the early Catholic Church once accepted this view, Catholic women around the world are now challenging it. Multiple secular and religious influences over the last few decades have empowered women to find their voice and speak out against this long-standing tradition of discrimination (Henold 15). Despite all of the debate and the shortage of priests, the Catholic Church has not waivered in its belief against the ordination of women into priesthood. To gain a better understanding of this debate, one must examine the history and aspirations of the Catholic feminist movement, as well as the reasoning behind the church’s decision to uphold this long- standing tradition. In the early days of the Catholic Church, strict guidelines were placed on women to ensure that they were pure, domestic, and submissive. They were expected to conform to the model of the â€Å"eternal woman† by giving up any personal desires and surrendering themselves to God (Henold 25). This ideal woman was portrayed in a publication called The Eternal Women, which was written in 1934 by a German historian by the name of Gertrud von Le Fort (Henold 26). Le Fort expressed that women were assigned the duty of sacrifice, and while men had to sacrifice as well, it was not in their nature. It was expected that a woman must surrender to her husband in all aspects of life, including decisions pertaining to child bearing (Henold 27). She used the Virgin Mary as an example of surrender, by explaining that Mary surrendered herself to God when accepting her role as the mother of Jesus (Henold 27). ... ...ntinue fighting for equal rights even when faced with excommunication. The Vatican issued a statement in May of 2008 saying that all women priests and the bishops who ordained them would be excommunicated (â€Å"Roman Catholic†). Despite countless threats to supporters, the Association of Roman Catholic Women Priests is gaining support as they continue to ordain women into priesthood and establish congregations around the globe. It is difficult to predict what the future holds for the women of the Catholic Church. Although they have found success in some areas in their fight for equality, the Vatican has remained consistent in its refusal to allow the ordination of women into priesthood even into the present day. It is evident that no matter what decisions are made in the future, this will continue be a topic of constant debate and tension in the Catholic Church.

Review of Willa Cather’s My Antonia

My Antonia shows us that it takes time to really uncover everyones true person, and that a book’s cover rarely does the writing any justice. I also found that the Lone Plough represents a mistake that many of us often find ourselves making. But for myself, the biggest learning curve from this book would be that life can at times pass by slowly and seem boring and mundane, but before one knows it life changes, and one is left wondering, how the heck did I get here?Jim Burden’s life changes drastically at the age of 10, when he is forced to travel cross-country by train to live on the Nebraska frontier with his grandparents after the death of his parents. Jim was accompanied by his father’s former farmhand Jake. On that same train headed to Nebraska, there is a Bohemian family headed to the same place. ? Jim's grandparents are simple yet kind people with generous natures. He begins to enjoy the wide open spaces of the frontier. Soon after his arrival, the Burdens g o to meet their new neighbors, the Shimerdas. Jim meets Mr.Shimerda, an educated musician, Mrs. Shimerda a shrewish woman who comes across as demanding, the eldest son Ambrosch, Marek, Yulka, and the eldest daughter Antonia. Soon after meeting, Antonia and Jim become friends. The Shimerdas unfortunately are not faring well in their new country, but do eventually become friends with Peter and Pavel, two Russian men. Jim and Antonia become even closer, after Jim impresses her by killing a snake. Winter follows, Jim gets very ill, and Pavel passes away. Peter then decides to move away, which greatly upsets Mr. Shimerdas.Right in the middle of one of the largest snowstorms that Nebraska had seen in ten years. Mr. Shimerda commits suicide after neatly arranging himself in the barn. The following day when Jim is left alone in the house, he then feels Mr. Shimerda's spirit. The Shimerda family insist that Mr. Shimerda’s body must be buried on their property. While unorganized, the f uneral ceremony is very moving. After this, the Burdens and a few other neighbors come together as one in a combined effort to aid the Shimerdas. In order to help her family, Antonia stops attending school and begins farming in the fields just as a man would.Jim becomes resentful that Antonia is no longer able to spend as much time with him as he would have liked. The Shimerdas briefly upset their neighbors by acting in a very ungrateful way in response to all of the help that they had received from their friends. Eventually though, everyone is reconciled. After living in the country for three years Jim's grandparents decide it best to move to Black Hawk in order for Jim to go to school. Antonia also comes into this town to work for the Harlings. Other immigrant country girls also start working in the town, and they become known as the hired girls.Jim begins to spend a lot of his free time with Antonia and the Harling children. Dancing becomes the new rage in Black Hawk, and Antonia really starts to enjoy it and begins going all the time. When Antonia starts making a bad name for herself, the Harlings ask Antonia to quit going to the dances. In response, Antonia decides to quit her job and starts working for Wick Cutter. During this time Jim becomes a bit antisocial and beings only spending time with Antonia and a few other hired girls. Jim begins to focus on his studies a lot in preparation for college and can’t wait to leave Black Hawk behind as soon as he can.At his college in Lincoln, Jim becomes extremely close with Gaston Cleric, his Latin instructor and mentor. The two start to spend a good amount of time talking intimately together. Although Jim does come to the realization that he is not, and never will, an academic as Gaston is. One of Jim’s favorite hired girl, Lena Lingard, comes to visit him one day, and they begin to rekindle their past friendship by going to plays together. The two begin spend a lot of time together, even though tw o other men are openly in love with her.As a result of Lena’s sudden reappearance his life, Jim begins to let his grades drop. In response to Jim’s lax approach to his schoolwork, Gaston Cleric asks Jim to come with him to Harvard to continue his studies. To Lena’s dismay, Jim agrees, and follows Gaston to Harvard. Before entering law school two years later, Jim decides to return home to Black Hawk, where he hears of Antonia. Antonia had apparently gotten pregnant and was engaged to be married to Larry Donovan. She had apparently followed Larry to Denver, where he proceeded to run off after all of her money was gone.Antonia was forced to then return home to her family's farm where she then gave birth and helped to work the land. Jim heres of this and goes to visit her. Antonia is a bit surprised that Jim is not disappointed in her for poor decisions. Jim finally returns to see Antonia after twenty years passed. He heard that Antonia had finally gotten married, t o a man named Anton Cuzak, and together they had bore about ten children. Jim has also heard that Antonia has had a hard life, and he’s a bit nervous about seeing how the years had affected her.When he arrives at their farm, Jim is greeted by her large family. Antonia doesn't seem recognize him immediately, but becomes extremely excited once she does. She proceeds to show him all around her family’s farm, which seems to be so full of life. Everywhere they go, everyone seems so happy and content. Jim is happy to see his childhood friend Antonia looking well. He stays the night in the barn with two of the boys, so that he may meet Antonia’s husband and eldest son the next day. The following day Jim meets Cuzak, Antonia’s husband.Jim and Cuzak hit it off immediately, and it becomes apparent to him that Cuzak and Antonia's marriage is one of mutual happiness and equality. Jim leaves but promises Antonia’s sons that he will return to Black Hawk one day soon, and take them all hunting. On his way out, Jim finds the old dirt road that he once used to lead him home to his grandparents' farm, and he begins to think about how that road changed his future and how now he has returned full circle back to where he had started years and years ago. Just like with any novel, setting plays a key role.Jim's first impression of his new home on the Nebraska frontier is that it seems vast and empty. He feels that he has stepped out of civilization as he knew it, and that Nebraska will be a new experience, in which he will have to learn to live by a new set of rules and conduct. Jim is leaving his past life completely behind, and will become an entirely new person on the Nebraska frontier. Because of this, he feels as though his old self is now â€Å"erased† and â€Å"blotted out† as he travels to his grandfather's house. I found that the â€Å"lone plough† also held great significance in this novel.To me, it showed that while in the moment something may seem highly important, but in the end its really nothing more than an insignificant memory. Years ago that plough was probably a must have on the Nebraska frontier, and was seen as a shiny new toy to most farmers, but now years later it is left to rust in a field after it became no longer useful to its owner. Looking back at the plough, the farmer probably wouldn’t remember it as the shiny new toy he thought it once was, but instead remembers it as a reliable piece of farm equipment, nothing more and nothing less.While these some what small details hold much importance, I found that the larger picture took me somewhat by surprise and left me remembering this story. For me, while I read the book I found it somewhat interesting with little things happening here and there. With subplots every now and again, and different rising actions eventually leading to a climax. But I thought that the book was rather dull, and lacked interest. Reading it, became mundane to me. That was until the very end. I found that end brought it all together for me.While the story seemed to drag on with little motivation, the end made me realize how much the characters really had accomplished. This reminds me life, from day to day things may seem boring but before you know it, you have accomplished one of your largest goals, and are now looking back wishing that you could do it all over again. I find myself wanting to reread My Antonia to reminisce in the character’s small accomplishments along the way; because while in reality I may not be able to, at least with this book I can relive the climb.

Burger King and Its Advertising Campaigns Essay

Burger King is a reliable burger company which has had its ups and downs. In 1974, it came out with a slogan of â€Å"Have it your way† and at this time it also had a 4 % market share. Burger King’s idea was to have the customer have their burger done their way rather than a standard burger. In the early 80’s Burger King was trying to keep sales growing so they had to keep changing their advertising. In 1982 â€Å"Battle of the burgers† and â€Å"Aren’t you hungry for a Burger king now? † were the slogans used. In 1983 â€Å"Broiling vs. frying† and 1985 â€Å"The big switch†. All these ads throughout the years helped increase market shares from 7. 6% to 8. 3% from 1983 to 1985. â€Å"Search for herb† was a slogan used by BK about a person that has never tasted a whopper burger, this campaign was supposed to increase market share by 10% but in reality only increased it by 1% it was a disaster. In 1986-1987 â€Å"this is a burger king town† and â€Å"best food for fast times† brought a lot of attention to the company. In 1988 â€Å"We do it like you do it† was used often but a year later they came out with two new slogans which confused the customer. In 1989 â€Å"Sometimes you gotta break the rules† and â€Å"BK tee vee† with MTV and Dan Cortese with â€Å"I love this place†. This was another huge setback for BK because people on the go and parents found this ad loud and irritating. BK at this time has failed to establish a solid image that would differentiate it from its competitors. Ads if anything only confused consumers as to what advantages BK offered. In 1993 it had a market share of 6. 1% were McDonalds had 15. 6% and BK’s sales were growing slower than its rivals. Failed advertising campaigns weren’t the only problem’s, they also had internal problems. Management lacked focus and direction and has struggled with marketing mix decisions. Franchises became confused and angered, service was slow and food preparation wasn’t consistent. Burger King lost its core product- flame broiled burgers, made the way the customer wanted them. Another thing that hurt them was the fact they didn’t lower prices to keep competing with their competitors this led to a below average sales growth. Many in store promotion also failed. In 1993 a new CEO was introduced, this allowed for huge turnaround and in fact it did. He helped please the franchises and responded to their problems and listened to their recommendations. Then later he lowered prices and hired a new advertising agency. 1. In reading this case analysis I figured Burger King to advertise the Whopper, but throughout the past years they didn’t do this. I figure the whopper or the flame broiled ads would have been more productive and probably would have resulted in greater sales margin. I also feel that the ads should have distinguished themselves from what other ads by letting the people know that burger king wasn’t just another standardized burger. Throughout the years, BK tried to establish the market by becoming someone they weren’t. I feel the ads used by BK should have been simple and to the point. This would have caused less confusion and more honesty with the customer, this is because you don’t want to advertise a pizza or a taco if your selling burgers. Other objectives BK wanted was to target teens with the MTV approach. This also failed because people found it loud and annoying. Then they tried a sit in type of restaurant, which also failed because people want a fast food low price meal not a high priced, sit down meal. Advertising is any paid form of non personal presentation and promotion of ideas, goods or services by an identified sponsor. Advertising is a good way to inform and persuade the customer. Advertising objectives are based on past decisions about the target market, positioning and target mix. There are five steps to making a major advertising decision these steps are as follows: Objective setting, Budget decisions, Message decision or media decision, and campaign evaluation. Along with these steps BK should also remember to inform, persuade, and to remind. These three are a must that a company should aim at, for example: in informing BK used the ad â€Å"Broiling vs. frying† in 1983 letting the consumer know that their burgers were broiled and not fried. In persuading, I think BK over did it and that is why I feel that they didn’t retain market share. They tried to be someone they weren’t with slogans like â€Å"search for herb† in 85 and many others like â€Å"BK Tee Vee† trying to persuade the younger generation and â€Å"Sometimes you gotta break the rules†. These slogans and more tried to persuade the consumer. In reminding their customers BK has done a good job. They’ve at least expanded nationally and internationally and always have commercials everywhere with a juicy whopper on the screen, reminding the viewer that BK is the only place a whopper is made. 2. BK’s past advertising and corporate strategy failed because BK did the two biggest mistakes they could have done. First they didn’t listen to the customer and second they didn’t advertise their main product a maintain a target market. In not accomplishing any of these two strategies in the past it allowed their rivals to get a lead on them. In 1993 McDonalds, for example, had a market share of 15. 6 percent compared to BK’s 6. 1 percent. This is because they established their market and didn’t try to invent new strategies. Burger King started to lose market shares when it first came out with the search for herb, and then it declined again when it tried to target the teenage generation rather than staying loyal to the general customer. It tried targeting the younger generation through MTV. This became insulting and irritating to the old customers and to the quiet more relaxed people and even all the young children who prefer clowns than some man screaming on TV . BK did not listen to its customer, they tried to establish a restaurant type of business, rather than their fast food burgers. Fast food patrons really wanted low prices and quick but high quality food, not a higher priced, sit down meal. The corporate strategy and the past advertising wasn’t the only problem and wasn’t the only one at fault for BK’s failure. They also had internal problems. Management has had troubles with the market mix decisions. Service was slow and food preparation was inconsistent and many stores needed remodeling. BK didn’t focus on its burger ,instead they were trying to experiment with pizza’s and ice cream. This caused confusion ,and confusion brings problems. To add to the problems BK was more expensive than McDonalds or Wendy’s combos, which was also hurt sales for Burger King. 3. For the new advertising campaign I would personally target the young and the old generation. I would also be very health conscious and try to establish myself as an environment safe corporation. Burger King is huge, they have the ability to do what they please, but they better make sure the customer are happy. I would make new slogans, and put new ideas for kids and grown ups to enjoy. I remember when I was growing up I used to love going to Burger King for a burger and getting a little toy. Now, you get a toy but the prices are so high you really end up paying for it anyway. I wouldn’t leave out the teenage to mid- twenty’s crowd, but I feel they are less influence by ads and specials, they will buy what is probably better and cheaper. Besides if you target them when they are small growing up then when they already grow they look they like you anyway. That is why you have to target the young and make sure you are good to them. New slogans are hard to come by in specially into this society where you better watch what you say or you will get suit. I do not really believe in slogans, I personally rather buy quality than to hear how good it could be. For me seeing is believing and I do not believe everything I hear. 4. I recommend a couple of things for Burger King to do. One has already been accomplish, this was I would first change the CEO. In this case Jim Adamson stepped in July 1991, since then Burger King has made a turn around. He listened and responded to franchise problems and recommendations. He locked into a strategy of concentrating on BK’s core products flame broiled, bigger burgers. He launched a new pricing structure which will compete with that of McDonald’s. Burger King also needed to get some effective advertising, and I believe Mr. Adamson also accomplished this, seeing BK has grown since 1991. He went back to the basics which I think was the most important part of a Company’s rebuilding, because this how you got to where you are and if all else fails, it’s like starting again with experience. BK became known as â€Å"The voice of the people† opposed to McDonald’s been known as the voice of the Corporation. I also feel BK advertising has improved. Now you see burgers on TV compare to Dan Cortese a couple of years ago. You also see people having a good time and eating a whopper. I feel Burger King is a company with many obstacles but it is also a company that if is stuck to its basic game plan, it could regain a great deal of the market share. If I was to give a recommendation it would probably be for BK to stay been loyal to your customers and to try to keep the market share.

Writers Choice (Descriptive) Example

Writers Choice (Descriptive) Example Writer's Choice (Descriptive) – Essay Example Target audience: Young tourists and architects Assignment The Monument that Stands Tall In Champ de Mars, which is one of the most posh areas of Paris, one can see the famous Eiffel Tower standing proudly and pleasingly. Today, although it is no longer the tallest structure of the world as it used to be until the 1930s, it continues to stand tall in its elegance. The tower was erected in 1889, to be used as the entrance arch for the 1889 Exposition Universelle. This magnificent tower has a height of 324 metres. There are three levels which have been allowed for visitor access. The first two levels are restaurants that are situated near the base and arches of the tower. A visitor can have a taste of elegant French cuisine in these restaurants. The third level of visitor access is situated at 276 metres above the ground level. It is the upper platform of the tower’s observatory. From here, the visitor can have a great view of the big city of Paris. The visitor might be thrilled to listen to the faint sounds of traffic and winds emerging from the cityscape. The monument has survived two World Wars, and that is how it continues to stand tall with a comprehensive perspective of Parisian engineering and liveliness. There are four main slanting pillars (or legs) of the tower which form the base of the tower. The four pillars are arranged at the vertices of a big square field, which can be thought of as the ground based platform of the structure. Below these four legs, there are four arches that depict structures like grand entrance gates. Each of the four legs, along with their outer edges, is designed with the help of metallic bars and rods, which zigzag each other in a magnificent fashion. Millions of rivets have been used to join together the metallic parts of the huge structure that join together and start tapering upwards as if to touch the sky. The tower has been overwhelmingly constructed with the help of wrought iron, a fact that an observer can easily understand by looking at it in daytime. The Eiffel Tower is a world famous engineering marvel. According to the official website of the tower, it is the most famous monument of France. And of course, it symbolises that how humans have loved to conquer the heights. Work Cited Societe D’Exploitation de la Tour Eiffel. â€Å"The Eiffel Tower: official website of the most famous monument of France (Paris).† The Official Website of Eiffel Tower. 2014. Web. 21 March 2014.

261 Intro to The Adventures of Huckleberry Finn Professor Ramos Blog

261 Intro to The Adventures of Huckleberry Finn Quick Write Quick Write Some claim that The Adventures of Huckleberry Finn is a masterpiece and one of the greatest American novels. Others disagree with this assessment. Based on what you have learned, which side do you agree with? Analysis of Literature The Five Moves of Analysis Mark Twain (1835 1910) Huck Finn

Career Path for Acounting Essay Example for Free

Career Path for Acounting Essay It is always so hard to give the exact number of people who have majored in accounting, but one thing that I know is that the demography is very wide and large. This is because they have different reasons for majoring in this career path. The most common reason to all people is because accounting is a marketable career and they merely want to find a job. The number of people majoring in this field is growing immensely and the most important thing is to consider the main reason of joining this profession. Some people will claim that when they were in high school, this was their best subject and they loved it and so they will need to major in it. I believe the best reason for majoring in accounting is because it has wide varieties of career path that one can major in. People should understand that this field is not all about debits and credits. It is more of a communicating language in the world of business and this is why many chief executive officers hold a degree in this field. In the day today life it is usually one of the most common undergraduate degree programs. The most important thing is to make certain that all of the people who are in this profession understand business and that is why many people who have ventured in accounting always have considerations for such posts. The most interesting part of this career choice is that most of the time the people who venture into it will always have the best job positions waiting for them because many people always have a notion that it is a difficult discipline. The employment opportunities are abounding for the graduates majoring in accounting. The government figures shows that at least 1.2 million of jobs are held by accountants every year. According to the Feldmann, 2009 and also the survey done by the Institute of Certified Public Accountants (AICPA, 2000) the graduates are declining but after revisiting their research in the year 2005, it reflected an increase in number of the accountant graduates. This has become a relief to many accounting recruiters. According to the 2007 Employment dynamics and growth expectations (EDGE) 57% of the hiring managers have a difficulty when hiring qualified staff. This call for a necessity of accounting graduates, which fortunately is increasing day after the other as the business enterprises increase. After attaining a degree in this sector, most of the students always opt to become public accountants as the first career choice. The choice of either taking job as a private accountant depended on the fact that they had to make choices among the salary values offered to them. None of them like to work in the non profit organizations. They also venture to work in a CPA company because this will give them an opportunity to venture in areas that they want to experience especially in the write up sector and auditing. This will offer them the necessary experience and that is one of the things that have invigorated so many students in venturing in the public sector option. One may also opt to venture in the private sector which is immensely lucrative. Some of the student will always like to work for the company which is rising up in this sector, but this will be determined by the level of research one is willing to do. This will give them a chance to grow and nurture their career paths in different sectors. I would advise the graduates to incline towards the public sector especially the government and non profitable sector which will provide them with the best job security even if the salary is low. There are several things that an accountant can do after they have completed their undergraduate degree. One can choose to specialize in different areas of this field, but most of all have the kind of skills that can enable them in doing so. One of the areas that is very common for people who have done accounting. Auditing is one of the areas that one can venture in. It is one of the basic areas that people have chosen to build their careers in. This kind of job involves checking of ledgers and financial statements for an organization so as to determine if they are making losses and are they spending the cash that has been allocated to them accordingly. In the era that we are in today, the work of this nature has been automated and mostly they just need to key in the values accordingly and they are going to get the right kind of statement. They ensure that the values that are presented are for the financial year contains the right values. Accounting career paths are very varied and this is why many a times one has to consider the path that they want take. Many people after they have cleared school do not have an impression where to flinch their careers but the many options have in these career paths that can be taken. Book keeping is another thing that they can do. These are the people who keep records of invoices, payments and other revenue coming for a company or an individual. In many cases they will always want to venture in this area accordingly. Another area, which they would venture in is becoming general accountants. This is almost the same to a book keeper, but they make accruals and the necessary adjustments in the accounting records. In the large organizations, they are usually placed in departments like human resources department dealing with the payment of the staff. Another area is when one becomes a controller. These are the people who are responsible for the accounting department. They usually work in the public sector but also venture in the private sector and they are usually in charge of cash flow for the organization. For one to reach to such a position, one must work and put a lot of determination in the work that they do. The other job, which is available for them is becoming a forensic accountant. These are the people who work with the government or the persons who are accountable for auditing and investigating crimes which are related to accounting frauds and other related things. These people should ensure that they posses some level of law knowledge because this will assist them in identifying areas which have been altered and assist in prosecution of the culprits. A budget analyst is another thing that they can do. This is because they are able to interpret many things, which are recorded in the budget. This is a very crucial and involving work because they are the people who are responsible in the making of financial plans for businesses and other organizations especially the government agencies and other non profitable organizations. The professionals who have taken up these works can take up these jobs in both the private and the public sectors. The people who take these kinds of jobs should be very innovative when it comes to the negotiation process and that is why they should have good personal and interpersonal skills. Financial accounting is another sector that one can venture in. These are the persons who are accountable for the preparation of financial statements of the available businesses or any enterprise. These are the persons who are used to make decisions when there is a merger which is going to take place in any company. This is because these people Are gifted to study the fiscal statements of the two companies and determine if there is a need for merger and if one of the companies is taking advantage of the other or not. They are also responsible for forecasting to determine the returns that will be experienced by the companies when they merge. It is important to make sure that these people are responsible for the financial and accounting processes. Management accounting is a very busy position in any organization. This is why many people are able to have the kind of decisions that are deterministic in the process of capital budgeting and the area of analysis of contracts. Control on businesses on the expenses and the cost analysis is done by these people. They usually make sure that they work in close contact with the people responsible for the marketing sector since they assist in a big way when it comes to the making decisions which are good for the welfare of the company. Taxation is another area which they can take up. This is for persons who would like to become tax accountants. These are the people who work for both companies and individuals. They usually prepare statements which either for a corporation of personal income. It is a boost for the individual who is doing this kind of work to have good knowledge background of the necessary kind of economics which is being used by these people. Accountants are also responsible for advising individuals when it comes to venturing in different kinds of businesses. This is because they are the people who have the knowhow on the issues that are present and current in the business world. It is very good to ensure that the people who need services can be given independent and privately. Budgeting and other issues, which are associated with the business are given and offered to the people accordingly. This is very usual for the companies which need a lot of desecrate business especially those that are being faces with of competition. They need individuals who are trustworthy and can be able to keep a secret and the customer’s information private. Some individuals have also opted to continue with their studies even after becoming qualified accountants. They continue for MS to become licensed, Certified Public Accountants. This is a person who is approved by the state to finance financial information in the public companies to give accurate results. These are the individuals qualified to start their own auditing firms if they do not a favouring or well paying job opportunity (Felix 2010, 56). Thus the study found it advisable for the accountant graduates to continue to this level for better and higher chances of employment opportunities and also private or self employment enterprises. The study realized various career choices coincide with the accountant career path. Though the rate of accountant graduate seems to increase year after the other, the job opportunities are also increasing since many people are venturing to businesses which requires accountants to deal with the financial analysis. Each and every sector starting with the individual enterprises, the public, private and nongovernmental organizations cannot be successful without the accountants. These are important personnel since every business is after making profits and thus accounting careers like the auditing department are important to examine whether the business profitable or not. The private and public sectors also requires accountant staffs that are qualified to analyze their financial status and thus, realizing on the areas that needs improvement. Some students lack the opportunity of joining any of the discussed careers especially because of some issues like corruption and high competition. Nevertheless such students are not supposed to be frustrated but to come up with other activities that utilize their qualifications. A number of graduates who have lacked a position in the public, private, or the non profit organizations have started their own auditing firms. They run their own business as private auditors and are employed casually by these organizations. Other graduates have set their small microfinance businesses. These are industries which are growing at a high rate. For the qualified accountants their operations are easy and beneficial. These enterprises have become common in the rural areas and in areas with small scale business. Some of the accountants are joining hands to operate such businesses as partners. Some of these enterprises have grown to become Sacco’s and eventually banks. continue for MS to become licensed, Certified Public Accountants. This is an individual who is licensed by the state to finance financial information in the public companie s to give accurate results. These are the individuals qualified to start their own auditing firms if they do not a favouring or well paying job opportunity (Felix 2010, 56). Thus the study found it advisable for the accountant graduates to continue to this level for better and higher chances of employment opportunities and also private or self employment enterprises. For people who have advanced in these areas and actually had the best payment package compared to having a degree alone. This is why I would advice many people to make sure that they have taken the issue of taking CPA in an extra way to be able to make more money and have better jobs. Many people who have licences and certifications are able to have the best things in the career paths toward getting the best jobs possible. Every qualified accountant expects a salary that is higher than for any other undergraduate from a number of business schools. There is also an expectation of initiation into an exclusive professional club of the practicing accountants. This is a symbolic status that makes one feel to have an important and recognized rank in the society. Unfortunately these expectations are rarely met in the current society. Quite a number of students have joined the account career. This is making this field to have more than the required participants. In other words the supply is overtaking the demand. With high expectations of having a unique status, what happens when one fails to achieve this goal? One is also interested with the queries like where an accountant career path can lead one to or if there are there other industrial areas related to accountant career that such a graduate could get involved to utilize his knowledge. For students who are clearing from the universities i would advise that one who is trying to learn about a good accounting career path should have a wide variety of choices especially if he has a degree in accounting. One’s initial selection depends on the feeling about a primary direction that he believes is of interest to him. There are various general areas where one can choose to work in for instance private, public, government linked, or the non profit making organizations. For newer graduates, it is advisable to work with a CPA firm since it gives an opportunity to examine a number of industries and experience of both the audit and write up functions. One may also decide to join a private sector which is more beneficial, nevertheless it is advisable to first investigate on any industry that lies as a choice and go for the one that is fast growing. This gives an opportunity for expansion of ones career and thus wider rooms for advancement. Where one is inclined in a public service or a career in a government or non profit making organizations, one gets a good chance of exploring in various issues and can easily make changes which are beneficial to a the whole society or even the nation. All the government offices, in all departments, require accountant personnel that are talented. These offices include the FDIC, IRS, Comptroller of the currency, General services administration, military branches departments, health ministries, environmental ministries, to mention but a few. Any accounting working area, be it in government, public, or private sectors, will always lead to an interesting financial rewarding and beneficial careers. Though some of these careers overlap they vary in focus and lead to a challenging, professional life. In conclusion I would say that Accounting is a career that moulds accountants; these are persons that are responsible in the provision of data that is mainly required to make an assessment on the future and current economic activities. Accountants performs various duties, which include planning tax strategy, calculating the computing cost, preparation of financial statements, developing information technology, measuring financial performance, to mention but a few. This suggests that there are various and different accounting career paths which are beneficial in one way or another and can fit different people. Though some of them overlap, each of them has a specific focus. For successful career people should be able to do the best that they can do to advance this sector. Many technological advances have been made to ensure that these people who take up this course are able to save time and actually do their work better too. Career Path for Acounting. (2016, Dec 24).

Primitive modern Essay Example | Topics and Well Written Essays - 1000 words

Primitive modern - Essay Example Among modernists there were artists who supported materialization, and there were ones trying to rebirth spiritual life. Paul Gauguin was one of those seeking for something spiritual in a new highly commercial world. Desire to find himself, and specifically, to reveal a human savage nature made him interested in those less civilized (from Western point of view) native inhabitants of Brittany first, and later Tahiti painting them in a specific manner that was later called â€Å"primitivism†. Some critics think that this way Gaugen was going back to own savage origin (â€Å"a savage who must return to the savage†) but Solomon-Godeau sees a more social explanation on Gauguin’s desire: it was a reaction of a civilized colonist, a man from patriarchal society willing to express a power upon colonial, predominantly female savage culture (Solomon-Godeau 120). Meanwhile, in Germany there was a discussion among intellectuals on the way Germany should choose for a spiritual culture rebirth. Despite dissidence, German artists agreed that modern art should â€Å"serve for† German state. Some of artists stood for a turning back to own origins thinking on more conservative themes and forms, and some insisted Germans to look for inspiration from folk culture of non-European colonies to put in expressional forms. According to Lloyd, Emil Nolde was artist fitting both trends, and at the same time none of them because in his art Nolde was inspired by primitive forms and themes considering them eternal, but also trying to engage them with modern concerns (Lloyd 93). For Nolde that primitive inspiration, a true spiritual origin could be only found in spiritual artifacts hand-made by â€Å"primitives† â€Å"with actual material in their hands, between their fingers†, with â€Å"pleasure and love of creating† (Lloyd 100). And primitives themselves for Nolde were native inhabitants of colonies, yet not those generations of living

BUSINESS LAW Case Study Example | Topics and Well Written Essays - 2000 words

BUSINESS LAW - Case Study Example Estoppel becomes applicable, only if the representation relied upon by the person claiming the benefit is unambiguous. In addition, the person claiming estoppel should undergo a detriment if there is a departure from the terms of the promise. As opined in Legione v Hateley, the party claiming estoppel should be placed in a situation wherein there would be a detriment to it, if the promise was to be broken (Gillies, 2004, p. 178). In order to deem the promise of the promisor to be consideration, it has to be proved that the promise was given or the act performed on the basis of the promisor’s request. Moreover, there should have been reliance upon the promise made by the promisor. The doctrine of promissory estoppel emerged with the decision in Central London Property Trust Ltd v High Trees House Ltd. Such existence has been subsequently confirmed in rulings made in England and Australia. This all important principle was defined in the following manner, during the ruling in Combe v Combe. Whenever, one of the parties makes to the other party a promise that has the intention of influencing the legal relations between them, and if the other party relies on this promise and acts on it, then the first party cannot revert to the prior legal relationship between them (Gillies, 2004, p. 178). Thus, promissory estoppel has an effect that is similar to a breach of promise. In instances, wherein a party convinces another party that a contract would emerge from their negotiations and subsequently fails to keep its word, the court can prevent such a party from resorting to the defense of absence of contract (Miller & Cross, 2012, p. 321).In such cases, it is deemed that a contract between these parties is in place. In order to establish promissory estoppel, the following conditions have to be proved. The presumption of a specific legal relationship between the first and second parties. The second

HR in Service Industry Assignment Example | Topics and Well Written Essays - 4000 words

HR in Service Industry - Assignment Example The human resource department is held accountable for making sure that the job of administration in the company is performed in a manner that is relevant and that the operations of the company are in line with the law that governs the running of the business in the country of base. This will ensure that the company does not run in to trouble with the authorities over illegal running of the business and that they are not hiring employees in a way that does not relate with the law. The human resource department in the organization gives provision for incentives like promotions to employees by evaluating their work, it ensures the safety of the employees and the procedure that information in the company flows is guarded and follows certain guidelines, the human resource department caters for employees who are on vacation or who are sick, the department ensures that they are replaced for the time being and that their work is done properly (Goeldner, 2009 p89). This kind of human resource management is a highly active method of managing people in an organization. It needs the human resource managers to be able to think ahead of all employees and other personnel in the company. The managers in this unit are needed to be able to do better planning and come up with methods to grow the organization, to be able to design methods to satisfy the needs of the employees to ensure that they are able to work well without second thoughts about working in the organization. The human resource managers also ensure that the employees of the company are able to discharge their duties properly by being able to hire people who know how to discharge their duties and being able to train the employees so that they will discharge the duties of the organization properly. The strategy that the human resource managers will use in ensuring the employees add value to the organization will determine how business is carried out in the organization. This will also affect the value of the organiza tion. All the organizations that manage to meet the requirements and the needs of their employees are able to cultivate an atmosphere in the work site that will result in to exceptionally enjoyable productivity. The human resource department is the best place to start ensuring that the needs of the employees are well catered for. By being able to incorporate strategies that will result in to better productivity in the company the company will have to invest well in its dealings and all that work that it is required to do to make sure that the needs of the employees are satisfied. The company should come up with methods of ensuring that they are able to retain all the skilled employees and be able to train other skilled employees to ensure that they are capable of helping the company to be profitable. By doing this, the hotel will be able to retain several of its employees; this will in turn make sure that the company will not spend more money on hiring of and training the new employ ees to the level of performing. When the human resource department starts to plan, they have to consider on what the employees need are and

Evaluation Essay Example | Topics and Well Written Essays - 250 words - 5

Evaluation - Essay Example It does not disappoint in terms of its usability and mobility. Once a user is on the homepage, everything is well illustrated to direct him or her to the next step. Grammarly.com places much emphasis as to why it is the world’s best grammar checker. It goes ahead to outline ten reasons why its users will love it. It also employs the inverted pyramid principle of relaying information. The site emphasizes on correcting grammatical errors as its main service, then continues to outline at the bottom that it is also a plagiarism checker. Such an organized layout ensures that the homepage captures the important information to convince its users as to why they should proceed to use it. The site achieves a convincing value-proposition from the layout and inverted pyramid structure of information. The site also recognizes the value of social media as a platform for online exposure. It is integrated with Twitter (38,000 followers), Facebook (3 million likes) and Google (1.7 million). The website covers all the aspects of a good web design. In addition, the homepage includes some of the users’ testimonials. New users would be convinced to use the services offered when they get to read the feedback of previous users. However, the website has some few negative aspects. Firstly, the homepage has lots of information that the users might not get to read all of it. Secondly, the website is too simple; that is, it has concentrated too much on the ‘Keep It Simple Stupid’ impression. It has limited its target group to students only, locking out the corporate

Taking a Lesson From A River Runs Through It Essay

Taking a Lesson From A River Runs Through It - Essay Example He became a professor in Chicago, married his first love and lived a more serious life while his younger brother chose to stay in his hometown in Montana. He loved the provincial life that included fly fishing, his favorite pastime. However, he was also quite indulged in gambling, drinking and the dangers such vices are attached with. He had a lot of friends but he also gained enemies who in the end cut his life short. The story practically presents how the two boys were raised as sons of a Presbyterian preacher and how they were taught to catch fish. The summer that the older sibling, Norman, went home from college took most of the period of the narration where it was revealed that the younger brother, Paul, died. Norman and Paul’s story reflects a lot of religious lessons lived by the characters of the story. One can see how they have been raised, being taught every time the father gets a chance to give them a lesson such as reverence to nature, applying balance in how he do es things, showing them love and acceptance despite themselves and finally learn how things are connected to each other. From the beginning of the story, it has been evident that as a minister, the father has taken it as his obligation to become a teacher first and foremost in his own family. He spent much time not only in taking care of his flock but especially in taking care of his children. In fact, he personally taught Norman how to read and write as well as fish. He was a conversationalist who resorted to intellectual conversations in disciplining his children instead of getting angry at the wrongs of his children. He applied what God told Moses when they were in the wilderness, instructing them to teach their children in the way they should go, teaching them when they are walking, sitting or lying down. In relation to the manners of the reverend Maclean’s teaching, he made use of time and nature to his children’s education. As he reverenced the time given to him, he managed his activities well so that he was able to have enough time as a husband, a father and a minister all at once. When he performs his duties as a father and teacher to his children, Maclean teaches them about secular matters such as fly catching and allows them to make a connection to Biblical characters such as the disciples who were fishermen. He used the rich Montana nature to connect with God. For instance, when hey were young, the minister walked with his boys and told them a story about stones, mentioning that inside the stones, there are words. Then, he encouraged them to listen to the stones and water in the river. It may have not been implied in the narration but such teaching was a reflection of the natural pantheistic view of revering nature. As a result, in their fishing, the boys were taught to be in tune with the river and the fishes. Although Norman was not able to learn it, he saw how his brother found his own way of communicating with nature. In the movie, there was a scene wherein Paul was able to catch a big fish in an extraordinary manner, a manner of his own. When he brought the fish to his father and brother, he was congratulated and appreciated for his perfect job, being able to swim with the fish so he can catch it. In response, he said that he only needed three more years to think like a fish. This shows an example of the religion of nature, wherein one should synchronize his actions with nature in order to have a peaceful relationship with it. The reverend Maclean showed such character in training his children and it was compounded by his sense of reason. This was evident even during the two boys’

HR in Service Industry Assignment Example | Topics and Well Written Essays - 4000 words

HR in Service Industry - Assignment Example The human resource department is held accountable for making sure that the job of administration in the company is performed in a manner that is relevant and that the operations of the company are in line with the law that governs the running of the business in the country of base. This will ensure that the company does not run in to trouble with the authorities over illegal running of the business and that they are not hiring employees in a way that does not relate with the law. The human resource department in the organization gives provision for incentives like promotions to employees by evaluating their work, it ensures the safety of the employees and the procedure that information in the company flows is guarded and follows certain guidelines, the human resource department caters for employees who are on vacation or who are sick, the department ensures that they are replaced for the time being and that their work is done properly (Goeldner, 2009 p89). This kind of human resource management is a highly active method of managing people in an organization. It needs the human resource managers to be able to think ahead of all employees and other personnel in the company. The managers in this unit are needed to be able to do better planning and come up with methods to grow the organization, to be able to design methods to satisfy the needs of the employees to ensure that they are able to work well without second thoughts about working in the organization. The human resource managers also ensure that the employees of the company are able to discharge their duties properly by being able to hire people who know how to discharge their duties and being able to train the employees so that they will discharge the duties of the organization properly. The strategy that the human resource managers will use in ensuring the employees add value to the organization will determine how business is carried out in the organization. This will also affect the value of the organiza tion. All the organizations that manage to meet the requirements and the needs of their employees are able to cultivate an atmosphere in the work site that will result in to exceptionally enjoyable productivity. The human resource department is the best place to start ensuring that the needs of the employees are well catered for. By being able to incorporate strategies that will result in to better productivity in the company the company will have to invest well in its dealings and all that work that it is required to do to make sure that the needs of the employees are satisfied. The company should come up with methods of ensuring that they are able to retain all the skilled employees and be able to train other skilled employees to ensure that they are capable of helping the company to be profitable. By doing this, the hotel will be able to retain several of its employees; this will in turn make sure that the company will not spend more money on hiring of and training the new employ ees to the level of performing. When the human resource department starts to plan, they have to consider on what the employees need are and

Taking a Lesson From A River Runs Through It Essay

Taking a Lesson From A River Runs Through It - Essay Example He became a professor in Chicago, married his first love and lived a more serious life while his younger brother chose to stay in his hometown in Montana. He loved the provincial life that included fly fishing, his favorite pastime. However, he was also quite indulged in gambling, drinking and the dangers such vices are attached with. He had a lot of friends but he also gained enemies who in the end cut his life short. The story practically presents how the two boys were raised as sons of a Presbyterian preacher and how they were taught to catch fish. The summer that the older sibling, Norman, went home from college took most of the period of the narration where it was revealed that the younger brother, Paul, died. Norman and Paul’s story reflects a lot of religious lessons lived by the characters of the story. One can see how they have been raised, being taught every time the father gets a chance to give them a lesson such as reverence to nature, applying balance in how he do es things, showing them love and acceptance despite themselves and finally learn how things are connected to each other. From the beginning of the story, it has been evident that as a minister, the father has taken it as his obligation to become a teacher first and foremost in his own family. He spent much time not only in taking care of his flock but especially in taking care of his children. In fact, he personally taught Norman how to read and write as well as fish. He was a conversationalist who resorted to intellectual conversations in disciplining his children instead of getting angry at the wrongs of his children. He applied what God told Moses when they were in the wilderness, instructing them to teach their children in the way they should go, teaching them when they are walking, sitting or lying down. In relation to the manners of the reverend Maclean’s teaching, he made use of time and nature to his children’s education. As he reverenced the time given to him, he managed his activities well so that he was able to have enough time as a husband, a father and a minister all at once. When he performs his duties as a father and teacher to his children, Maclean teaches them about secular matters such as fly catching and allows them to make a connection to Biblical characters such as the disciples who were fishermen. He used the rich Montana nature to connect with God. For instance, when hey were young, the minister walked with his boys and told them a story about stones, mentioning that inside the stones, there are words. Then, he encouraged them to listen to the stones and water in the river. It may have not been implied in the narration but such teaching was a reflection of the natural pantheistic view of revering nature. As a result, in their fishing, the boys were taught to be in tune with the river and the fishes. Although Norman was not able to learn it, he saw how his brother found his own way of communicating with nature. In the movie, there was a scene wherein Paul was able to catch a big fish in an extraordinary manner, a manner of his own. When he brought the fish to his father and brother, he was congratulated and appreciated for his perfect job, being able to swim with the fish so he can catch it. In response, he said that he only needed three more years to think like a fish. This shows an example of the religion of nature, wherein one should synchronize his actions with nature in order to have a peaceful relationship with it. The reverend Maclean showed such character in training his children and it was compounded by his sense of reason. This was evident even during the two boys’

Encyclopedia Britannica Inc Essay Example for Free

Encyclopedia Britannica Inc Essay By the time Britannica’s top management decided to stop producing bound sets of the iconic encyclopedia, the company had made sweeping changes to put itself at the forefront of the online education market. ne year ago, my announcement that Encyclopà ¦dia Britannica would cease producing bound volumes sent ripples through the media world. Despite the vast migration of information from ink and paper to bits and screens, it seemed remarkable that a set of books published for almost a quarter of a millennium would go out of print. But in our Chicago offices this wasn’t an occasion to mourn. In fact, our employees held a party the day of the announcement, celebrating the fact that Britannica was still a growing and viable company. They ate the print set—in the form of a cake that pictured the 32-volume, 129-pound encyclopedia. They displayed 244 silver balloons—one for each year the encyclopedia had been in print. They toasted the departure of an old friend with champagne and the dawning of a new era with determination. We had no need for a wake because we weren’t grieving. We had known for some time that this day was coming. Given how little revenue the print set generated, and given that we had long ago shifted to a digital-first editorial process, the bound volumes had become a distraction and a chore to put together. They could no longer hold the vast amount of information our March 2013 Harvard Business Review 2 This article is made available to you with compliments of Jorge Cauz. Further posting, copying or distributing is copyright infringement. How I Did It Britannica Then and Now customers demanded or be kept as up-todate as today’s users expect. The reaction to our announcement was interesting and varied. Some people were shocked. On Twitter, one person wrote, â€Å"I’m sorry I was unfaithful to you, Encyclopedia Britannica, Wikipedia was just there, and convenient, it meant nothing. Please, come back!† Of course, we didn’t need to come back, because we hadn’t gone away and weren’t about to. But although most people seemed to know what was happening, some misunderstood. Commentators intimated that we had â€Å"yielded† to the internet. In fact, the internet enabled us to reinvent ourselves and open new channels of business. Reports cited Wikipedia as a disruptive force. In fact, Wikipedia helped us sharpen our business strategy. Our content model was dismissed as â€Å"vintage,† but it is actually anything but: We update our content continually, with community input, reaching tens of millions of people every day—and they pay for it. I relished the irony. If you relied on free, gossipy online channels to understand why we were ending the print edition, you got what you paid for: some jokes, some inaccurate observations about the state of our business, and maybe a 20% chance of seeing â€Å"Encyclopà ¦dia Britannica† spelled correctly. You may not have learned that by the time we stopped publishing the print set, its sales represented only about 1% of our business, that we have an increasingly significant presence in the K–12 digital learning space, and that we’re as profitable now as we’ve ever been. Whatever ripples the announcement may have made, from a business perspective the decision itself was a nonevent. It was just the final phase of a carefully planned strategic transition that had been 35 years in the making.

Nonfunctional Requirements with Data Mining

Nonfunctional Requirements with Data Mining INTRODUCTION   Ã‚  Ã‚  Ã‚  Ã‚  The use of software has invaded our daily lives as it enable us to accomplish many tasks especially those which are associated in doing various business processes and in dealing with different business systems. It enables the use of knowledge on both computing and computers to be able to help solve various problems which confront everyday situations. The often most encountered problems encountered in the field of software engineering deals with computers and computing although its underlying causes are not actually on such dimensions, and oftentimes go beyond such. To be able to distinguish a good software engineering program, the following criteria must be accordingly observed: there is quality in what we can recognize but we cannot define; there is fitness of purpose; there is an existence of conformance relative to specifications; it is tied to inherent product characteristics; and it can also be assumed to be dependent on the amount at which the customer is wi lling to pay (Pfleeger Atlee, 2006).   Ã‚  Ã‚  Ã‚  Ã‚  With the complexities and the complications confronting the businesses nowadays, the requirements for system engineering has been seen to offer a solution. The requirements are the ones which form the basis for planning the development of a system and accepting it on a completion. They can form a basis for project planning, risk management, acceptance testing, trade-off, and change control (Hull et al, 2005). Requirements are meant to specify the specific sets of features which are essential to the software or program. They can either be functional or non-functional. Functional requirements can be defined as the specification of a function that the system must support while non-functional requirements refer to the constraints associated on the operation of the system that is not directly related to a function of the system (Bruegge Duttoit, 2010).   Ã‚  Ã‚  Ã‚  Ã‚  In simpler terms, non-functional requirements take into consideration not what the software will do but how the software will do it. It is geared towards a much wider scope as it deals more with the requirements for process rather than just the tools which are necessary for functionality. The researcher agrees to the fact that non-functional requirements are indeed important because they are able to address various issues which are important in the achievement of quality. They are very vital for the success of the system and if they are not properly addressed, the result can be damaged and they can be inconsistent and poor quality, users and customers would end up being dissatisfied, and it can also affect time and cost which are associated with running the system. LITERATURE REVIEW   Ã‚  Ã‚  Ã‚  Ã‚  One of the most recognized importance of non-functional requirements in software engineering is its capacity to define system properties and constraints. Non-functional requirements can be classified as product requirements, organizational requirements, and external requirements. Product requirements refer to specifications which deal with how a particular product which is delivered should behave in a particular way such as those related to execution speed and reliability. Furthermore, organizational requirements refer to the consequences of the policies and procedures of the organization such as the variety of process standards which are sued as the requirements undergo implementation. Lastly, external requirements are those which arise because of the various factors which are external to the development process and system. The main reason on why non-functional requirements arise because of the needs from the users, budget constraints, and existing policies of th e organizations, there is a need for interoperability with other hardware or software systems, and because of the presence of external factors such as standards for safety (Puntambekar, n.d.).   Ã‚  Ã‚  Ã‚  Ã‚  According to Chung et al (n.d.), software engineering illustrates both pragmatic and systematic alternatives in which we are provided with the ability to to establish software systems of the highest standards and quality with regards to its usage and functionality. It calls for the need of software engineered systems to be modifiable, accurate, and secured which are some of the indications of a high performing software system. However, they are very subjective making them a hard subject for the purpose of evaluation. The system typically interacts with each other making their functions affect the general system and therefore it also affects the entire system.   Ã‚  Ã‚  Ã‚  Ã‚  Non-functional requirements are also being characterized for being hard to deal with as compared with functional requirements primarily because their impact is not generally localized to only a specific part of the system. Instead, it involves the entire system. The various changes with functional requirements in software will also inevitably affect the non-functional requirements. An effective software architecture evaluation is often the tool which is used to be able to deal with the numerous impacts of non-functional requirements (Aurum Wohlin, 2005).   Ã‚  Ã‚  Ã‚  Ã‚  Data mining can be considered as one of the important aspect of software system and of software engineering. Data mining involves solving data problems which already exist in the software particularly referring to the process of discovering patterns in the data. The process should be either automatic or semi-automatic and it should be present in substantial quantities to be able to reap the maximum benefits out of these existing data (Witten Frank, 2005). It can be aptly defined as â€Å"extracting or mining knowledge from large amounts of data† (Han Kamber,2006). It can be actually treated as the process of mining knowledge from existing data and not the other way around. The process of data mining could include the following procedures: data cleaning, data integration, data selection, data transformation, data mining, pattern evaluation, and knowledge presentation.   Ã‚  Ã‚  Ã‚  Ã‚  Data mining activities are some of the practices executed by organizations, especially among software engineers, to be able to improve software quality and productivity. Data mining in the field of software engineering ahs recently emerged because it ahs been recognized among industries that such is needed in order to increase the abundance of data and they are also helpful in solving different types of real-world problems. Data mining algorithms are by being increasingly used in different software engineering tasks to be able to improve the productivity of the system or the software. These algorithms can be able to help engineers to what code locations must be changed when another code location is changed. Data mining in the field of software engineering can be done in the series of the following procedures: collection or investigation of software engineering data; determining software engineering tasks; pre-processing of data; adapting or developing algorithm wh ich will be executed for mining; and post processing or application of mining results (Xie 1t al, 2009).   Ã‚  Ã‚  Ã‚  Ã‚  The non-functional requirements in data mining could come from the operating environment, the users, and the competitive products. In the operating environment, data can be affected by the system which is used in supporting the process. It poses problem on how the software will work towards establishing dynamic data architecture. Furthermore, users are also behind the non-functional requirements for data mining in software engineering primarily because they control a big fraction of the entire program and they are the ones who completely understand the attributes of the system. Lastly, the existence of competitive alternatives affects the non-functional requirements because of their features which generally affect the quality of the system (Malan Bredemeyer, n.d.) RESEARCH QUESTIONS:   Ã‚  Ã‚  Ã‚  Ã‚  In order to properly carry out the purpose of the research, that is to provide an insight on the various non-functional requirements which exist with regards to data mining, the study will attempt to answer various research questions which will form foundation of the research and which will form the backbone of the study. The research questions which the researcher will attempt to shed light to will include: What is the nature of non-functional requirements in software engineering and how they are different with functional requirements with regards to the extent of use and practice in the general industry? What are the examples of non-functional requirements in data mining? How are these non-functional requirements in data mining addressed by the software engineers of today? Are they addressed effectively? What does the future of requirements analysis in the field of software engineering hold for the non-functional requirements in software engineering? RESEARCH METHODOLOGY   Ã‚  Ã‚  Ã‚  Ã‚  To be able to successfully carry out the purpose of this research, the researcher will employ an exploratory research design wherein the primary objective of the study will be the provision of insights into and comprehension of the topic at hand. The research will be qualitative in nature, which will take into account significant data and previous researches which are related to the topic rather than dealing with quantitative techniques of research.   Ã‚  Ã‚  Ã‚  Ã‚  In carrying out a qualitative research, the researcher will make use of widely available secondary data and literature from credible sources such as books, scholastic articles, academic journals, credible websites, and other reputable sources which will provide the researcher with additional information regarding the non-functional requirements of data mining in the field of software engineering. Because of the very nature of the topic, first hand information will be quite hard to obtain that is why second hand information will be preferred for this study. Widely available references will provide significant researches which have been previously done and will be geared towards shedding light to the topic. It must be however understood that although the topic is limited to data mining in software engineering, where the researcher finds its niche against other works, resources and references regarding software engineering in general will also be sued in order to pro vide a general perspective of the topic at hand. RESEARCH PLANNING   Ã‚  Ã‚  Ã‚  Ã‚  To successfully finish the paper and generate significant findings, there will be a pre-determined time-frame which will include all the activities which will be related to the completion of this research. In the first weeks of conducting the study, the researcher will focus into redefining or reshaping the fundamentals of the research given that some modifications can be eyed. However, since the topic seems to be good enough as an area of study in the field of software engineering, the succeeding weeks of the research will be focused towards extensive research which shall form the big part of the entire paper. Since the researcher decided to make use of secondary sources widely available, much of the time will be spent browsing through books and other reputable sources to gain more idea regarding the topic. Once the information needed has already been enough and sustainable to support the researchers claim and to give answers to the research questions earlier ide ntified, writing the general research based on a previously outlined structure will commence which will be followed with subsequent proof reading and revisions which will ensure that the work is fully furnished before finally submitting the work and the final presentation of the research. REFERENCES: Aurum, Aybuke, Wohlin, Claes, (2005). Engineering and Managing Software Requirements. Sweden: Springer Bruegge, Bernd., Duttoit, Allen (2010). Object-oriented Software Engineering. 3rd ed. USA: Pearson Education Inc. Chung, L., Nixon, B., Yu, E., Mylopoulos, J. (n.d.). Non-functional Requirements in Software Engineering. Han, Jiawei., Kamber, Michelin (2006). Data Mining Concepts and Techniques. Elsevier: USA Hull, Elizabeth., Jackson, Ken., Dick, Jeremy, (2005). Requirements Engineering. 2nd ed. United Kingdom: Springer Malan, Ruth, Bredemeyer, Dana, (n.d.). Defining Non-functional Requirements. Bredemeyer Consulting Pfleeger, Shari Lawrence., Atlee, Joanne (2006). Software Engineering: Theory and Practuce. 3rd ed. USA: Pearson Prentice Hall Puntambekar, A. A. (n.d.). Software Engineering. Technical Publications Pune Witten, Ian., Frank, Eibe (2005). Data Mining: Practical Machine Learning Tools and Techniques. USA: Elsevier Xie, Tao., Thummalapenta, Suresh., Lo, David., Liu, Chao (2009). Data Mining for Software Engineering

Euthanasia and Religion Essay -- Papers

Euthanasia and Religion Some people believe human life is to respect above all other forms of life whilst others believe that all life (both human and non-human species) is to be given equal respect and treated as 'sacred' (special). Most religions believe humans are special. For instance, they teach that we have a soul (a part of us that lives on after death), and that we have been given an opportunity to have a relationship with God. Some religions, such as Judaism and Christianity, also teach that humans have been created in 'God's image'. This means that humans have certain qualities and characteristics that God has (E.g. They can make things, they have the ability to reason things, they were created good). It is also believed that humans have been given a responsibility to look after the world God created. The following passages from the Bible illustrate the special nature of humans 'Then God said, "Let us make man in our image, in our likeness, and let them rule over the fish of the sea and the birds of the air, over the livestock, over all the earth, and over all the creatures that move on the ground. So God created man in his own image, in the image of God he created him; male and female he created them' (Genesis 1:26-27) '... What is man that you are mindful of him, the son of man that you care for him? You made him a little lower than the heavenly beings and crowned him with glory and honour. You made him ruler over the works of your hands; you put everything under his feet.' (Psalm 8:4-6) Christians also believe God values human life greatly as they believe Jesus came to die to heal the broken relatio... ...e had a pet that developed an incurable illness we would believe it cruel to keep it alive. To stop it suffering and not having a good life we would take it to the vet to have it 'put down'. Yet surely if humans are nothing more than 'cleaver apes' why not 'put humans down' when they develop incurable illnesses or when their quality of life deteriorates? Why do we hold human life special in that we want humans to be treated differently to the way we treat animals? Has evolutionary theory left us with a problem? On the one hand some people want to reject the idea that God exists, and is the creator of humanity, yet on the other hand they want to say that human are different to other 'animals'. Yet is it possible to reject God whilst retaining the view that human life is more valuable than the lives of other 'animals'?

Statement of Educational Goals Essay -- Philosophy of Education Teachi

Statement of Educational Goals The role of the teacher has changed, perhaps evolved is a better word, since students left the atmosphere of home schooling to that of the classroom. I'm sure that there have always been innovative teachers, but lecture and paperwork (or slate board work) were at one time the norm. In some classes it still is. However, the fact that we have so many stu- dies concerning the development of learning skill, such as the four stages that Piaget ident- ified, and so many theories on the best way to teach a child, such as Constructivism versus Behavorialism, indicates that many educators have realized there have to be better ways, than exclusive lecture and paperwork, to evoke learning. We have learned in our educational courses there are several styles of learning that each of us use one or more of. This is a challenge to the teacher, because it means we can't con- struct all our lessons based on only one style (which is usually our own learning style). We, as teachers, must be willing to expand our own realm of thinking and try new approaches. I love this concept, since I would get bored if I had to teach the same way every day. In my personal view, a classroom that is learning is not the one where seats are neatly in their rows, each child is busy completing a worksheet and no voices are heard. Give me clusters of desks, with students collaborating on projects and the air buzzing with the sound of excited voices. I feel that textbooks should be used as reference tools, not the sole amount of knowledge we want to obtain on any particular subject. In fact, I believe that the true measure of the success of a teacher is when students endeavor to know more. How can this be ac... ...bjects like Social Studies that require remembering facts and dates. What can you do in that situation? I truly believe that board games, set up along the line of "Sorry" and using an ever expanding set of question and answer cards, could be an enjoyable and effective way for students to recall social studies facts, if played on a regular basis. Other topics requiring memorization, such as the 50 states or the American presidents, could be dealt with by developing trading cards in which students strive to com- plete a set. I believe that my job as a teacher is not simply to place knowledge in my students heads. I must also help them understand that knowledge and show them how they can use it throughout their lives. To be truly successful at my job I must transfer my excitement for learning and curiosity to my students, so they will want to learn more.